In an age when digital advertisements are everywhere, stickers are a great way to promote your business. It is a cost-effective solution that can have a more meaningful and lasting impact on your consumers. Here are seven creative ways to use stickers for your business.
Creative Product Labels
One way to catch your customers’ attention is to use creative stickers as product labels. Stickers can positively impact how customers perceive your brand. For example, suppose you have creative product labels as stickers on your takeout packaging. In that case, it will help increase the visual appeal of the packaging and also help your business differentiate itself from other brands.
Stickers can be made in any shape or design and can be highly durable compared to other types of packaging material. This means you won’t have to worry about the sticker getting damaged. In addition, product stickers provide a more refined and higher quality look to your packaging. It also boosts customer loyalty toward your brand.
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Custom Stickers as Free Gifts
One way to retain and grow your business is to show your appreciation for your customers. For example, you can provide custom stickers as free gifts for your customers, so they know you value them and are grateful to them for placing their trust in your brand.
You can show your appreciation to your customers by slipping gifts and sticker freebies into their packages. Customers can also use these stickers and keep them as souvenirs. This way, whenever your customers see your stickers, they will be reminded of your products, so they are more likely to refer your brand to others. Interesting quotes, funny tag lines, or personalized messages on the stickers will add more personality to them.
Many companies give away freebies and gifts in each customer’s package to generate interest and as a marketing, tactic to spread the word about their business. When your customers have something to remember your brand or products by, they are more likely to talk about it with others. Such referrals can help you get more customers.
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Decorative Window Stickers
Do you want to boost the appearance of your shop, store, or office without spending much money? Consider investing in customized window stickers.
Window stickers can be an effective marketing technique and decoration for retail stores. For example, the retail store owner could increase curb appeal by posting stickers about discounts and special deals available in the store. Of course, we have all seen decorative stickers in retail stores, but they can also work in an office setting, especially if your business is creative. Remember that you can customize the stickers according to your company’s branding.
Window stickers can be an effective way to promote your business, even while it is closed. Stickers can include motivational quotes or interesting information about your products and services.
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Sticker Seals for Packaging
Whether it is customer mail or an important business letter, you can add business stickers as seals for your packaging. Instead of getting custom-made envelopes for your business, which can be expensive, you can invest in customized stickers.
Not only would they offer you the flexibility of placing the stickers anywhere on customer orders, they would also give your brand more visibility. For example, many people often share videos or photos of package openings online. If you place stickers creatively on the package displaying your brand logo, a thank you note, or something motivational, that could help drive some potential customers to your brand.
QR Sticker Codes
A practical way to make it easier for customers to reach out to you with concerns, feedback, and reviews on your business website is to get QR Code stickers. Almost every business has a website or social media page, and many consumers prefer to find businesses online because it helps establish trust.
Investing in QR code stickers as part of your customer service makes it convenient for your customers to find you. As a result, they don’t have to browse search engines to find your business online.
Since QR codes are generally black and white, you must utilize your creative skills to make these codes appear more colorful. Throw in a couple of instructions to help your customer navigate the process of using the QR code to be directed to your website and add some color to the stickers.
You could also surprise the customer by giving them a discount once they have used your QR code; this way, your customers would be satisfied by your service and talk about it with others, thus promoting your business.
Car Window Stickers
Another creative way to brand your business is with car window stickers. The purpose of car stickers would be to raise brand awareness wherever the vehicle goes. The key is to make the sticker interesting enough to get people’s attention. Such an advertisement method could be more effective for your business’s growth, especially if you run a small business and seek low-budget marketing solutions.
Consider it this way, when the vehicle moves from one location to another, your brand’s message gets delivered to everyone who sees the sticker. This way, your brand reaches the local target audience without having you spend a lot of money.
Car window stickers can give you a competitive edge with a higher return on investment. For example, spending a lot on a digital advertisement might not reach the local audience as effectively as car window stickers would. You would also have the option to change these stickers according to your products and services.
Rather than spending money on giant banners and billboards for brand promotion, you can invest in car window stickers that give you many more customization options. Since vehicles move around a lot, adding promotional stickers to the vehicle’s windows makes it a permanent mobile advertisement for your business, which is more affordable than other advertising materials.
Use Stickers On the Floor of Your Store
Floor stickers are rare, which is why they stand out even more to customers. For example, if you own a store, stickers indicating where they can find products and services will help your customers navigate the store.
First-time customers can always have trouble finding their way through the shop, and the lack of assistance or direction could make them avoid returning. Investing in floor stickers can be an excellent opportunity to satisfy your customers.
You can also use these stickers outdoors to make an excellent first impression on your customers. With proper installation techniques, these stickers can be more durable than other types of signage, making them very cost-effective in the long run.
Many people spend significant time on their smartphones shopping at retail stores, meaning their vision is facing the floor. Therefore, investing in floor stickers can be an effective marketing technique to get the attention of customers who spend a lot of time on their phones.
It also has additional advantages. For example, you can install floor stickers in large quantities without worrying that they would obstruct foot traffic. Since these stickers are highly versatile, they can be applied to textured and smooth surfaces. You can also remove them at any point without damaging the original surface. You can find out more about custom stickers here.