The online video-sharing platform YouTube is one of the greatest boons this world has received. The platform is quite versatile and very useful. On YouTube, people can watch videos on every niche under the sun. People primarily use YouTube to upskill themselves and gain some General Knowledge (GK) at their convenience.
Many people have been able to upskill themselves and reach high positions in their careers thanks to the numerous educational tutorial videos on all branches of knowledge posted on YouTube. YouTube has changed the way people learn and live. It has made lives far more convenient for people and it would not be an overstatement if we say that YouTube has made the world a fairer place to live in.
YouTube was founded by three former PayPal employees named Chad Hurley, Steve Chen, and Jawed Karim in February 2005. The tech behemoth, Google acquired YouTube for US $1.65 billion on October 9 2006 and YouTube has grown exponentially in size and profitability since then. YouTube is now a default app on all smartphones.
YouTube allows its users to upload videos, view other videos, rate them with likes and dislikes, comment on videos, share them, add videos to playlists, report offensive videos, and subscribe to various YouTube channels.
The major advantage of YouTube over television (TV) is that it enables people to watch videos on demand whereas on TV, one is restricted to watching what is being broadcast on various channels and there are very few educational channels on TV.
As mentioned before, YouTube has grown exponentially in size and profitability since Google acquired it in October 2006. There are now billions of YouTubers on YouTube uploading millions of new videos on every niche every day but did you know that YouTubers also make money on YouTube by uploading videos?
In this article, we’re going to discuss how to be successful on YouTube 2024, the top 5 most popular YouTubers in the world, and what is a YouTuber’s salary or average monthly earnings. So, kindly read on to know more.
Top 5 Best Practices for Making YouTube Videos
Even though it is true that people watch all kinds of videos these days including poorly made and dumb ones, it is highly recommended that you follow the listed best practices for making high-quality YouTube videos so that your YouTube channel can receive millions of views and many likes and viewer engagement.
Choose a catchy title for your YouTube channel
The title of your YouTube channel makes a significant contribution to its success. YouTube channels with catchy titles get many more views than YouTube channels with lame, ordinary, or very long names.
A catchy title is what intrigues a person to visit and view the content posted on your YouTube channel. So, kindly ensure that your YouTube channel has a catchy title that will drive more online traffic, likes, and user comments.
If you don’t know where to begin, your YouTube channel’s title can contain your name, your niche, and/or a catchy adjective. Some examples of catchy titles for YouTube channels are Life and Living, The Life of a Traveller, Sassy Kitchen, An Artistic Soul, Virtual Friend, Moody Writer, I am Rich, Tube Riches, Tech Zone, Edu Value, etc.
Pick a niche that you’re passionate about
Creating a YouTube channel is similar to choosing a career. Unless you choose a niche that you’re passionate about, you’re unlikely to make high-quality videos, and if your videos are not appealing, interesting, informative, entertaining, or funny enough, they are unlikely to get a lot of views, likes, or viewer engagement. So, spend some quality time identifying your die-hard passion and create a YouTube channel based on that.
Use relevant and high-quality keywords in your videos’ titles and descriptions
If you’re a Digital Marketer, you might already know that keywords play a pivotal role in ranking one’s blog or website on the first page of Google’s search results. It is the same with YouTube as YouTube too is a search engine except that search queries yield relevant videos instead of websites or blogs that contain text.
So, include keywords also known as Channel Tags that are relevant to your niche and of high quality (keywords with a moderate amount of search volume and competition) in your videos’ titles and description boxes to make your YouTube channel rank high on YouTube. Remember that organic traffic contributes about 80% of a website’s or YouTube channel’s traffic. If you want to know more about organic traffic, kindly read this article by SEM Rush, one of the world’s most popular keyword analyzer tools.
Give relevant and high-quality links in your description box
The links given in your description box can be to anything useful. They can be links to your other videos, they can even be links to the videos of other YouTubers whom you follow or admire or have an agreement with, or they can be links to products or services that you sell online.
Giving relevant links in the description boxes of your videos will enable you to upsell your videos and products or services which will generate significant additional online revenue for you.
You can also include some additional relevant information in your videos’ description boxes like video timestamps, a brief description about yourself and your interests, your contact details, etc.
On your YouTube channel’s home page, you can create one or more playlists containing the important videos that you created on your channel or you can give links to relevant videos created by people whom you know or follow. Creating a playlist on your YouTube channel’s home page will make people think that you are a busy and passionate YouTuber who only produces high-quality videos. It will also spike people’s interest in watching your videos thereby improving your YouTube channel in every way possible.
How you can earn money by creating YouTube videos
Money makes the world go around. It is the primary or only motive behind all commercial activities these days. Following are the popular ways in which you can make money by creating videos on your YouTube channel. All the means have one or more criteria that you need to satisfy before you can start earning some online income via them. So, without further ado, let’s see what they are.
- Channel Membership: You can become a member of a popular e-commerce channel on YouTube and earn a decent monthly membership revenue. You need to be 18 years or more for this and this feature is only available in certain countries. So, kindly check the criteria before you proceed.
- Product link listings on your videos’ description boxes: This is one of the most effective and simple means to upsell your products, services, and YouTube videos. It is widely used by billions of YouTubers worldwide and has been a successful online marketing strategy so far. This feature is available in all countries and has no criteria to fulfill.
- Super chat and super stickers: This feature is where people pay you a random amount (donation) to chat with you about some topic. People also have to pay a fixed amount to use stickers in super chats with you. You can earn a significant online side income via super chats but you need to check if it’s available in your country first. Super chats are mostly available in Western countries.
- Ad revenue: Getting ad revenue via Google’s AdSense program contributes the bulk of most YouTuber’s online income via YouTube. To qualify for Google’s AdSense program, your YouTube channel needs to have at least 1,000 subscribers, or 4,000 public watch hours in the last 365 days, or 10 million views for your YouTube Shorts in the last 90 days.
- Product link listings of other brand’s products on your videos’ description boxes: In your YouTube videos’ description boxes, you can give the purchase links to not only your products but also the products of other manufacturers worldwide.
To be able to do that, you need at least 20,000 subscribers to your YouTube channel or 4,000 public watch hours in the last 365 days or at least 10 million views to your YouTube Shorts in the last 90 days. These are some of the most effective tips on becoming a successful YouTuber for beginners in 2024.
Top 5 most popular YouTubers in the world
Following are people who created their own YouTube channels a few years ago and have now become highly popular and monetarily successful YouTubers. Their videos cover interesting topics and are sought-after by people worldwide. The following YouTubers are renowned for their “magnetic personality” and engaging videos.
Mr. Beast is the YouTube nickname for Mr. Jimmy Donaldson. He created his YouTube channel in 2012 when he was only 13. Mr. Donaldson has a total of 5 YouTube channels including Mr. Beast namely Beast Reacts, MrBeast 2, Beast Philanthropy, and MrBeast 3. Mr. Donaldson has a total of 160 million subscribers with an average of 30 million subscribers for each YouTube channel.
Mr. Donaldson’s videos primarily feature charitable acts where sometimes he gives even a million dollars to a random poor person. Mr. Donaldson earns an average of US $50 million a month via ad revenue from YouTube and his net worth is pegged around US $ 550 million.
PewDiePie is the YouTube nickname/channel name of Mr. Felix Arvid Ulf Kjellberg. He has been running his YouTube channel for around 10 years now. His YouTube channel features videos on popular video games.
Mr. Felix started his YouTube channel in 2010 and it took him just 3 years to gain a million subscribers. Some of Mr. Felix’s videos also feature comedy, reality shows, music, and sports.
Mr. Felix once held the title of the highest-earning YouTuber in 2016. Mr. Felix has even created his own video game and published a book on video games. Mr. Felix currently has 111 million followers on YouTube.
A YouTuber named Anastasia Sergeyevna Radzinskaya owns and runs this YouTube channel. She was born in 2014 in Russia but moved to the US and settled there very early in her life. So naturally, all of her videos are in English and not Russian.
Her channel is meant for young kids below the age of 13 and has educational and entertainment videos. Her videos have been dubbed in several popular languages spoken around the world and that has contributed significantly to the immense success of her YouTube channel. Anastasia’s parents too help manage her YouTube channel. Anastasia currently has 102 million followers on YouTube.
Canadian-born Justin Bieber is a world-renowned singer and a product seller. He created his own YouTube channel in 2007 after he won a local singing competition. He entered into a YouTube channel contract with an undisclosed company after winning the local singing competition.
Justin Beiber has millions of followers on YouTube whom he calls “Beliebers” (because they believe in him in every way). Justin Bieber earns a ransom every month via YouTube partly via ad revenue and partly via online selling in the description boxes. Justin Bieber currently has 76.6 million followers on YouTube.
This YouTube channel was created by Mr.Christopher Comstock who is a music artist and DJ (Disco Jack). Mr. Comstock’s YouTube channel is so-called because he had been wearing a marshmallow-shaped helmet which he only took off some day in 2017 when he tweeted, “I don’t take my helmet off because I don’t want or need fame. I’m genuinely trying to create something positive for people to connect with”.
Mr. Comstock’s YouTube channel comprises videos on songs, music, cooking, how-tos, and movies. He has a “magnetic personality” and is sought-after. Mr. Comstock presently has 56.1 million followers on YouTube.
As mentioned at the beginning of this article, video-sharing platforms like YouTube are the need of the hour for people worldwide these days. They have made the world a fairer place to live in and have provided a lot of conveniences to people, especially for people looking to upskill themselves, wanting to know the latest news, and looking for useful information on anything.
In a world that’s highly connected today, it is not very difficult for people to gain at least 1,000 followers to their YouTube channel and earn ad revenue via YouTube. The immense monetary and popularity success of quite a few YouTubers is an inspiration for others and gives them a ray of hope.
People wanting to know how to be a successful YouTuber as a kid should scrupulously follow the video-making best practices mentioned in this article. If you want to take advantage of this wonderful video-sharing platform and become a YouTuber in the near future, we wish you all the very best in your future endeavors.
- What are the 5 golden rules to follow before creating your own YouTube channel to make it successful?
The 5 golden rules to follow before creating your own YouTube channel are:
- Be polite and respectful to your viewers even if they disagree with or object to your content.
- Always create videos pertaining only to your niche.
- Always reply politely to your viewers’ comments especially if someone asks a question.
- Do not overly promote yourself, your content, or your products.
- Your answers to questions posed by your viewers should always be polite, concise, and scientific. Never use abusive language or block any user unnecessarily.
- How many channels can a user create on YouTube?
A user can create up to 50 channels on YouTube.
- Do you need to pay any money to YouTube to create a channel on YouTube?
No. It’s free of charge. This is what has enabled the creation of numerous YouTube channels, some of which are not monetized.
- Can there be two or more owners for the same YouTube channel?
No. A YouTube channel can only be owned by one person. Although multiple people can help in running a YouTube channel.
- What are the different roles in a YouTube channel?
The different roles in a YouTube channel are owner, manager, editor (limited and full-fledged), and viewer.
- Can you delete your YouTube channel?
Yes. People can temporarily hide the content or permanently delete their YouTube channels.